A brand’s marketing budget may be finite, but your income doesn’t have to be.
Stop waiting for brands to decide if you get paid with the...
Brand Development
Academy
Heading
A 6-month hybrid mentorship program that helps creators and influencers who are making $1k-$3k/month build predictable brand deal revenue and a long-term business they can actually retire with.
BUILD YOUR BUSINESS →
"Just DOUBLED my rate from a brand that I’ve worked with the last two years because this course gave me the confidence to back back a little bit! Honestly I thinking I probably could have asked for a little bit more but it was cool to see the brand willing to come up and meet me at all!"
Erin
A big win for me was actually signing up and investing in my creator business! I’m SO glad I did. I’ve already learned so much in the short amount of time that I’ve been here and have had way more cavity and responses. So excited for what the future holds!
Kayla
*Results are not typical. Your results will vary based on your effort, business experience, and market.
Let me be clear:
Brand deals are AMAZING, but when they are the only thing paying your bills, they tend to carry way too much weight and put a lot of pressure to keep up year after year.
Negotiating feels scary because what if they walk away? Saying no feels risky because what if you don’t hear back from the brand you’re really hoping to work with? And every “we don’t have the budget” email feels personal, even when it’s not. You start overthinking every reply, softening your asks, and convincing yourself it’s better to take the deal than risk losing it altogether.
Some days, it feels like you’re posting constantly only to be stuck with TikTok shop affiliate offers, gifting, and $300 brand deals even though you know your work is worth more than that.
And the most frustrating part?
So much of this is completely out of your control. There’s the algorithm, limited brand budgets, and campaign timing. You can be doing everything “right” and still feel like you’re waiting to be chosen.
That isn’t a failure on your part (I see you hustling!), but it is a sign that something needs to change.
You already know you want being a creator to be your career, you just don’t know how to make your income predictable yet.
It’s about how you can make a full time income creating content by sharing what you’re passionate about and turning it into a real business that doesn’t fall apart every time a brand pulls budgets.
You know there’s gotta be another way to make money online, but you keep asking yourself… how?
All you’ve been shown is brand deals, affiliate sales, and UGC, without anyone explaining how this turns into a sustainable business 20 years from now.
This is where most creators get stuck (and why you see full-time creators go back to a 9-5). So you’re even scared to take the leap yourself. Is it worth going ALL IN?
Because for you, it’s not just about “getting sponsored by brands”
Being booked and busy is not the same as being paid and stable.
Right now, most creators are building month to month. Deal to deal. Launch to launch. And that’s fine… until you realize you’re five or ten years in and still starting from scratch every time you’re tweaking your pitches, experimenting with raising your rates slightly, posting more and pitching more.
In order to develop a career that pays you back for DECADES, you need to learn how to run a business.
Building a business means you’re creating skillsets, systems, and income streams that don’t rely on being “on” all the time. It means you’re thinking about longevity and what this looks like as you get older, as your priorities change, as you want more freedom and less hustle.
This is how brand deals stop being your lifeline and start being just one piece of a much bigger picture.
You don’t need to have everything figured out right now.
But you do need to stop pretending this will magically work itself out.
Let’s build you a business that doesn’t crumble every time a brand says, “we don’t have the budget.”
I’m ready to build this for real →
What if, instead of burning yourself out running the rat race of growing your followers tirelessly just to land one brand deal, you could experience stability?
Stability in your creator business means you no longer need to:
❌ Figure out how to beat the algorithm and pitch every brand deal you can find because none of them are paying you enough.
❌ Create 30-60 videos for brands just to hit $10k months.
❌ Feel trapped at your 9 to 5 because your “side hustle” isn’t making a liveable income.
Instead you’re…
✔ Booked with brands who are *actually* chasing you down because they want to partner with you.
✔ Able to turn down a $6000 offer because there are brands who will pay you MORE for less work.
✔ Post 3x-5x per week about a product or service that you curated for your community and making 5-figures (passively).
✔ Working less than 10 hours a week because you have the systems in place to do that.
〰 Technique, Process, Confidence, Purpose 〰 Technique, Process, Confidence, Purpose 〰 Technique, Process, Confidence, Purpose 〰 Technique, Process, Confidence, Purpose 〰 Technique, Process, Confidence, Purpose 〰 Technique, Process, Confidence, Purpose 〰 Technique, Process, Confidence, Purpose 〰 Technique, Process, Confidence, Purpose 〰 Technique, Process, Confidence, Purpose 〰 Technique, Process, Confidence, Purpose 〰 Technique, Process, Confidence, Purpose 〰 Technique, Process, Confidence, Purpose 〰 Technique, Process, Confidence, Purpose 〰 Technique, Process, Confidence, Purpose 〰 Technique, Process, Confidence, Purpose 〰 Technique, Process, Confidence, Purpose 〰 Technique, Process, Confidence, Purpose 〰 Technique, Process, Confidence, Purpose 〰 Technique, Process, Confidence, Purpose 〰 Technique, Process, Confidence, Purpose 〰 Technique, Process, Confidence, Purpose 〰 Technique, Process, Confidence, Purpose 〰 Technique, Process, Confidence, Purpose 〰 Technique, Process, Confidence, Purpose
More money doesn’t come from working harder, it comes from running this like a business.
Up until now, most of your success has come from instinct, effort, and endless trial-and-error. You post, pitch, and negotiate. You hope you’re making the “right” move, and when something works, you try to repeat it.
That only gets you so far.
What actually changes things is having structure behind what you’re doing.
When you have a framework guiding how you show up, how you price yourself, how you communicate, and how you build relationships, everything gets clearer. Decisions stop feeling so personal, negotiations stop feeling scary, and your income stops swinging wildly based on things you can’t control.
This is the shift from creator to business owner, and it’s exactly what our Signature Posture Framework is designed to support.
And trust me… you don’t even need 10,000 followers to do this
OUR PROVEN POSTURE FRAMEWORK:
VISIBILITY
VALUE
COMMUNICATION
RELATIONSHIPS
The best thing you can do for your brand is be seen.
You’ll refine your voice, your niche clarity, and your point of view so brands understand exactly why you make sense, who you influence, and what working with you actually gets them. This matters beyond brand deals and into everything you build next: products, services, offers, and opportunities that don't exist yet.
You’ll learn how money actually moves inside your creator business . Not t just what to charge, but how to think about income strategically, including, pricing your work strategically, understanding where your revenue comes from and what is proftaible for you, and how to plan for growth, team support, and future investments.
You’ll learn how to lead conversations with brands, partners, collaborators, and eventually your own audience as customers. That means negotiating without spiraling, saying no without burning bridges, and pitching yourself for opportunities beyond brand deals.
Relations are everything in business. Becoming a full-time creator with more opportunities is about playing the long game. Learn how to be more relational vs. transactional, be a professional, so opportunities keep coming your way.
You can have brand deals and long-term stability beyond it.
And I want to show you how!
Introducing The Brand Development Academy
A 6-month hybrid mentorship program for creators who are landing inconsistent $1k-$3k months in brand deals, want to scale that into dependable 5-figure months, so they can use it as a springboard to develop their own personal brand and empire.
Inside the Academy, we work on effectively securing brand deals and building a long-term creator business, with a mix of monthly 1:1 calls with Naomi + group support.
Together, we'll come up with a gameplan, check in regularly, and make sure you’re actually moving in the right direction. Over six months, the goal is to help you stop relying on external factors like the algorithm, brand budgets, or (what feels like) luck, and start developing systems to establish a more stable business that’s meant to last decades.
I’m ready to build this for real →
This is for you if you:
Are already landing brand deals or UGC and making around $1k–$3k a month, but your income still feels inconsistent and sporadic.
Know content creation is your path, you just don’t know how to make it predictable yet.
Tried negotiating, raising your rates, or pitching differently… and you know you’re not doing them right, but you don’t know how to fix them.
Are tired of relying on the algorithm, brand budgets, or timing to decide if you get paid.
Want to stop saying "yes" out of fear and start intentionally choosing opportunities that actually make sense.
Are ready to think beyond just brand deals and build additional income streams on top of them.
Desire structure, guidance, and accountability.
Are ready to start approaching this like a business, not a side hustle you hope works out.
Care about long-term stability and want a plan that still works years from now.
Are willing to do the work and be coached instead of looking for a quick fix.
DID YOU JUST READ MY MIND? SIGN ME UP!
Stepping into your CEO energy looks like knowing what actually moves the needle.
Right now, you’re spending way too much time chasing “quick fixes” and borrowing strategies from other creators and convincing yourself that one more tweak is going to unlock everything.
“Oh, they have a manager… maybe that’s what I need.”
“Let me try this pitch template.”
“Wait, this creator said brands love this.”
“This is their rate, they have the same following as me, maybe that’s how much I should charge.”
So you spend your evenings on TikTok and Threads searching “how to land brand deals” and “other ways to make money as an influencer,” trying to funnel-hack your way forward only to end up overwhelmed, second-guessing everything, and more confused than when you started.
By the time you’ve done all that, half the day is gone… and nothing meaningful has actually changed in your business.
And despite all the effort, brands still aren’t offering consistent 4- or 5-figure deals. Your inbox is dry and dusty AF, filled with TikTok Shop offers and low-paying opportunities, and it starts to feel like no matter what you do, you can’t make real money that actually pays the bills. So you don’t even feel like you can see yourself doing content creation 10 years from now.
Now imagine if that wasn’t the case.
Imagine knowing which content supports your revenue. Turning on your camera, knowing exactly what you’re saying and why. Creating content with confidence because you understand how it attracts the right brand and audience. How to set up systems that allow you to make money passively and eventually hire a team.
Imagine being able to plan your growth rather than waiting for it or reacting to it.
Imagine sending 10 pitch emails in an hour and moving on with your day because you know they’re guaranteed to get responses and actual interest from brands. Negotiating without spiraling because you’re IN CONTROL of the conversation from top to bottom. Building consistent, predictable brand partnerships through strategic communication.
Not to mention, you’re no longer relying on brand deals alone because you have clarity on how else you’ll monetize, grow, and serve your audience over time.
That’s the difference between chasing opportunities and building a business that actually supports you.
That’s our focus.
I need that structure!
Our Strategies Have Led To:
✔ $4.7+ million in brand deal contracts since 2021
✔ First 4-figure brand deals
✔ First 5-figure brand deals
✔ $7K in brand deals in 30 days
✔ $100K in contracts in 90 days
✔ Back-to-back 4-figure collabs with 1,800 followers
✔ $125K UGC deal
✔ $57K paid brand trip
✔ $30K for one video
✔ $57K commercial gondola feature
✔ $100K–200K+ yearly revenue
For years, clients in our programs have collectively generated over $4.7M in brand-deal revenue, with many landing their first 4- and 5-figure contracts. These results are specific to those clients and are not guaranteed.
Results vary and depend on many factors, including niche, audience size, and individual effort. We do not guarantee any specific earnings
Results vary and depend on many factors, including niche, audience size, and individual effort. We do not guarantee any specific earnings
Niches we’ve worked with
Athletes 〰 Beauty 〰 Coaches 〰 Comedy 〰 Doctors 〰 DIY 〰 Entrepreneurs 〰 Fashion 〰 Finance 〰 Food 〰 Fitness 〰 Hair 〰 Home Decor 〰 Lawyers 〰 Lifestyle 〰 Moms 〰 Pet 〰 Photographers 〰 Plus Size 〰 Sewists 〰 Tech 〰 Travel 〰 UGC 〰 Vegan 〰 Videographers Athletes 〰 Beauty 〰 Coaches 〰 Comedy 〰 Doctors 〰 DIY 〰 Entrepreneurs 〰 Fashion 〰 Finance 〰 Food 〰 Fitness 〰 Hair 〰 Home Decor 〰 Lawyers 〰 Lifestyle 〰 Moms 〰 Pet 〰 Photographers 〰 Plus Size 〰 Sewists 〰 Tech 〰 Travel 〰 UGC 〰 Vegan 〰 Videographers
Finance Creator
In 90 days, she locked in $100k+ in brand deal contracts.
What did we do to get her there?
- Changed her mindset around what a manager can do vs. what she is capable of doing herself.
- Refined her mindset around the negotiation dynamic between the brand and the creator. Instead of being frustrated and making immediate assumptions, we changed her expectations from the brand by improving how she responds.
- We positioned her previous results to justify her pricing in a language that the brand understands.
- We looked at the pattern on what is the biggest income driver in her contracts and how we can leverage that for more money.
- We made the negotiation correspondence more collaborative so the brand is more open to stretch their budget.
In 6 months, she was able to qualify for a management offer.
30,000 Followers
Creator Case Studies
Home Decor Creator
After 2 weeks of being in BDA, she secured her first 5 figure UGC deal at $13,000. Effortlessly.
What did we do to get her there?
- Helped her change her mindset from finding evidence as to why brands are constantly lowballing her to show evidence as to why they need to pay her more
- Instead of making immediate assumptions that the brand will say no, we taught her how to start taking control of the negotiation process by teaching sales psychology in her responses, the power of asking questions, and the right delivery
- Taught her how to be solution seeking and offer YES and YES options to a brand
In 2 months, she was able to secure back to back 5 figure months in brand deals.
100,000 Followers
Travel UGC Creator
She had partnered with brands to create UGC before, but they have all been 3-figure contracts and she wants to start maximizing each contract. 6 weeks into the program, she was able to increase a brand’s UGC offer from $300 to $1,200 for a video.
What did we do to get her there?
- We audited her rates for UGC and broke down how every single dollar amount is accounted for.
- Because of this breakdown, it gave her the confidence to handle a brand’s objections by showing them the value of their potential investment.
- She has her pitch email messaging dialed in, so we elevated her strategy by giving her direction on where she can pitch and how to have the best shot at a YES.
After 3 months of being in BDA, she secured a $30,000 UGC deal for 2 videos. The brand is now discussing 2 more projects with her at higher capacities, projecting her earnings to be 6-figures just from that brand alone.
Beauty Creator
After 4 weeks of being in BDA, she made her investment back through back-to-back 4-figure brand deal contracts.
What did we do to get her there?
- We helped her leverage her commercial-quality video style in order to increase her base rate.
- Because she is a small creator, we trained her how to get creative in her offers so she is maximizing every brand partnership and lock in at least 4-figures. We steered her focus towards opportunities and offers that will help her make more for the least amount of volume.
- We helped her target and develop relationships with household name brands.
After 6 months of being in BDA, she secured her largest contract at $7,000 with a multi-billion dollar luxury brand.
1,700 Followers
I NEED THIS!
*Results are not typical. Your results will vary based on your effort, business experience, and market.
Over the next six months, you will…
→ Stop guessing and start making decisions like a business owner.
→ That means knowing how to show up to brand calls prepared, how to evaluate opportunities, how to negotiate without panicking, and how to stop second-guessing every move you make.
→Make brand deals work for you instead of brands running your entire business.
→ You’ll learn how to refine your brand deal strategy, charge more confidently, negotiate without fear of losing the deal, and use brand deals as a solid income stream.
→ Develop something that actually lasts.
→ Not just “more” brand deals, but systems, habits, and additional income streams that give you stability and supplement the ebb and flow of business ownership. So you can actually think long-term about this career instead of month-to-month.
Just Some of the Brands Our Creators Have Worked With:
What's Included
the program includes modules on:
- introduction to brand partnerships
- building your portfolio
- pitching to brands
- setting your rates
- the art of negotiation
- executing the partnership
- legal and accounting
- Post partnership - building long-term
- influencer management
I’M READY!
Hi, I'm Naomi
meet your head coach
I'm an online educator, lifestyle content creator and microinfluencer based in New York with an audience of over 120,000 across the world wide web. I'm also an influencer talent manager over at Boost Society, where I help six-figure influencers negotiate and facilitate their collaborations. I love helping creators, bloggers and influencers to not only monetize their influence online, but also create impact that drives change and have a fully-realized influential business.
I started out as an influencer in 2012, and for most of my career, I absolutely had no idea what I was doing.
I didn't know what I was worth, and I thought I needed over 50,000 followers to turn this gig into a career. So I treated it like a hobby and stayed with my engineering job.
But just like every run-of-the-mill story you've probably heard, the more I got promoted and led the multimillion-dollar projects of my dreams, the more miserable I became working in the corporate world.
I felt like all the hard work I put in was worth more than the 2-3 weeks of vacation.
So I gave myself 2 years to diversify and create new streams of income, and influencing sparked my exit strategy.
I came back to Instagram with new intentions and purpose: I wanted to help others live a life of purpose and create real, deep impact in the world. But the comeback wasn't easy at all.
There was A LOT OF LEARNING AND UNLEARNING involved. But I knew that if I really wanted to make my timeline work, I had to stop treating my influencer career like a hobby and start working it like a business.
I had every intention in juggling my 9-to-5 and my side biz until I can just live off my business income. BUT COVID HAPPENED, and my company laid me off in September of 2020. So I had no choice but to dive in and take more risks.
Now, I’ve helped creators secure up to $4.7 million in brand partnerships since 2021, and helped creator students secure $10k-$50k months in brand partnerships, have $50k launches of their products, and leave their jobs. I’ve replaced my own 6-figure salary through 8 streams of income I’ve developed as a content creator, with a team of 6 to support me.
With all the years of trial and error, and my student-like mentality to find solutions for creators' pain points, I've developed programs that will give you the tools to duplicate these results.
I'm passionate about sharing everything that I've learned over the last 14 years in the influencer industry, and I honestly just want to be one thing for you: that person I wish I had when I first started.
So there's no fluff in the way I teach, which I hope you will come to appreciate.
Brent Colmer
Brent Colmer is an entrepreneur who works as an online influencer and owns a digital marketing agency. He got started as an online influencer/content creator in middle school and has built that into a personal brand today known as @boywhoblogs. Brent has experience working brand side, at an agency, as an online influencer/content creator and as an influencer talent manager. Brent currently teaches social media and branding at the local college that he also graduated from and is the Content Coach in Naomi's Brand Deal Accelerator program.
Erin McLaughlin
X
Tamisha Grant
Tamisha Grant is Naohms Media's in-house community support manager for our two signature programs, the SponMaster and the Brand Deal Accelerator. She is dedicated to supporting the creators we work with in finding resources within our offers and ensuring the community experience is always evolving.
Meet Your Support Team
I’M READY!
Support Coach
Support Coach
Community Support Manager
Let the Results Speak for Themselves
*Results are not typical. Your results will vary based on your effort, business experience, and market.
A lot of creators think there’s some invisible milestone they’re supposed to hit before they can treat this like a real business.
But that’s BS.
You don’t wake up one day and suddenly feel like the CEO.
You become one by making big decisions (like learning how to run a company - yes I said company), even when it feels scary because you know it’s the best thing for your business’s growth.
That’s the difference between creators who feel stuck at $1k–$3k months… and creators who build something that grows, stabilizes, and supports them into retirement.
Help me build this the right way →
FAQS
No. Brand deals are a core part of what we work on, but this isn’t about chasing more deals for the sake of it. The Brand Development Academy helps you land better brand deals, negotiate them confidently, and use them as a foundation to build a real business.
This is actually the sweet spot. You’ve already proven you can get paid, now you need structure to make it predictable, increase deal size, and stop relying on luck or timing.
If you’re at $0, I would recommend my other program, Sponmaster.
Nope. Follower count does not determine your earning potential. We’ve seen creators land strong deals with small audiences because they know how to show up, price themselves, and lead conversations.
Both. You’ll get monthly 1:1 calls with Naomi to work through your business specifically, plus group support, hot seats, and community.
This is for you if you’re already getting paid, you’re tired of income feeling unpredictable, and you’re ready to treat this like a business (even if that feels uncomfortable). If you’re looking for shortcuts, virality hacks, or someone to do the work for you, this isn’t it.
If you’re already getting paid (even inconsistently) this is a smart next step. This program is for creators who don’t want to keep guessing, want to understand how money actually flows in their business, and are ready to treat this like a real business.
There’s no universal timeline and anyone promising one is lying. What we focus on is increasing deal size, improving negotiation, creating stability, and building skillsets that compound over time. Some creators see returns during the program. Others use what they build here to create long-term momentum. This is about sustainability, not quick wins.
Due to the level of access, support, and implementation involved, the Brand Development Academy is non-refundable. This works best for creators who are willing to show up and do the work.
Let me ask you something no one else is asking you:
What will this career look like when you’re 40? 50? 60?
Because if your entire income depends on brand budgets and constant output, you’re building a treadmill, not a career.
And nothing changes if nothing changes.
You can keep doing what you’re doing by taking the deal, softening the ask, giving brands discounts, hoping the next brand pays better, telling yourself, “I’ll figure it out later.”
Or you can decide that later is no longer an option.
Because at some point, you either decide to treat this like a business or you stay stuck reacting to whatever comes into your inbox.
A real business gives you options, leverage, and a future where you’re not starting from scratch every year.
This is how creators stop “hoping it works out” and start building something that actually carries them through retirement.